Cannabis Brand Cookies Enters The CBD And Mushroom Medicine Game With Caps Line – Forbes

Posted: February 25, 2021 at 6:49 am

The healing power of plantsfrom cannabinoids CBD, CBG, and CBN, to mushrooms Lions Mane, Reishi, Shiitake, and Cordyceps are the focal-point of the new Cookies CBD capsule line called Caps.

Caps marks Cookies first foray into the CBD industry. Founded in 2012 in the Bay Area of Northern California by the legendary duo of grower Jigga and rapper Berner, Cookies has grown its clout and cannabis brand to reach nearly every legal marketplace in the country. Today, Cookies stores can be found across California as well as in Denver, Oklahoma, Michigan, and even internationally, in Tel Aviv and Barcelona.

Humans have used mushrooms as food and medicine for centuries, but more recently, theresbeen wide spread stigma around mushrooms as medicine, says a Cookies representative. Thats why many who may be intrigued dont know where to start or who to trust.

Bed Head is one of the offerings from the new Caps line made by cannabis brand Cookies.

Your initial question may be do these contain psychedelic mushrooms? The answer is, not yet. Caps hopes to include psilocybin mushrooms, otherwise known as magic mushrooms, in its proprietary blends once they become legal and accessible to the wider marketplace. This hinges on legalization and decriminalization. California is inching closer than ever before to this reality with SB 519, a bill that would legalize psychedelic drugs like ketamine, MDMA, psilocybin, and LSD in the state.

100%that is our hope, anyway, says a representative of the Cookies team. Of course, it comes down to legislation, but we launched with CBD, are expanding into THC, and hope to create a psilocybin product when the time comes. Our team has been experimenting with plant medicine for years, and we see so much value in what mushrooms can do for consumers health and wellness, so it was only natural to go this route.

The Caps offering, as it stands today, is filled with legal mushrooms, cannabinoids, and plant-derived terpenes. The bottles cost $55 for 30 capsules and are available nationwide. Its daytime capsule, CLARITY, is aimed at consumers looking for that uplifting morning or afternoon boost without ingesting sugar-filled energy drinks.

The blend meant to stimulate and focus your mind contains two types of mushrooms: Lion's Mane and Cordyceps, as well as CBD, CBG, and an energy terpene blend. Using research from their cannabis cultivation expertise, these terpenes found to aid in an alert, energized effect include -Pinene, Limonene, -Pinene, -Phellandrene, Terpinolene, Nerolidol, Nerol.Lions Mane mushroom contains beta-glucans, which research has found to support healthy brain function, lower blood sugar levels, increase the immune system, and are an ample source of fiber.

Cordyceps mushrooms have been found to increase the bodys natural ATP production, which may boost energy and allow the muscles to convert energy easier.Cordyceps also have been shown to aid in anti-aging, anti-inflammation, and heart health.

The Clarity blend includes CBD, CBG and a mixture of mushrooms and terpenes aimed to give consumers ... [+] energy.

The mushrooms are combined with CBD, which can produce calming effects, reduce inflammation, and aid in physical recovery; as well as CBG, cannabigerol, a cannabinoid gaining in popularity. One promising study on CBG shows that it may bolster the bodys anandamide production to promote a general sense of well-being, reduced inflammation, even helping the stomach with bacterial infections.

For its calming capsules called BED HEAD, Caps created a five-in-one blend of organic mushrooms, plus CBD and CBN. This product focuses on a calm terpene blend which includes: Linalool, Limonene, -Phellandrene, -Caryophyllene, Citronellol, Nerolidol, Naphthalene, Myrcene, Nerol, Citral, Valencene, Caryophyllene oxide. The company says its formula is relaxing without the groggy feeling in the morning, and the mushroom combination is to thank for its effects, specifically crafted to inspire restfulness and tranquility. CBN is a cannabinoid gaining popularity for its efficacy in pain relief and potential ability to produce relaxing, sedative effects.

Reishi is one of the most commonly used medicinal mushrooms, which has given it the nickname of the Mushroom of Immortality. Reishi helps the immune system thrive to improve sleep, reduce stress, and support rejuvenation, says Cookies team representative. Chaga is not actually a mushroom at all, but a closely related tree fungus. Chaga is rich in antioxidants that clear skin and improves digestive health.Another mushroom in this blend is Maitake, which is referred to as the Dancing Mushroom. Research shows Maitake mushrooms can target white blood cells to stimulate the immune system and regulate blood pressure, as well as assist in hormonal imbalance. The Maitake mushroom has even been found to reduce tumor growth in mice.

In addition, Shiitake, the most popular mushroom in the world called the Fragrant Mushroom, is included in the mix. Shiitake has been used for centuries to improve cardiovascular function. Atrusted 2015 study found its daily use can reduce inflammation, boost cell proliferation, and improve immunity. Finally, the BED HEAD blend of mushrooms includes Turkey Tail fungi, called the Mushroom of Multiple Colors. Turkey Tail mushrooms contain a ton of antioxidants which can contribute to a healthy immune system.

The company has taken an educational approach to literature on its website laying out all the different ingredients and their benefits. The aim is to fill in the gaps people may have when it comes to the medical benefits of mushrooms outside of psilocybin. Our love for mushrooms and alternative medicine is the driving force behind consumer education, says Cookies. CAPS by COOKIES married the beneficial properties of mushrooms, cannabinoids, and terpenes to enhance cognitive well-being and provide powerful, holistic effects.

The Caps mushroom line capsules include cannabinoids, terpenes, and legal mushrooms with a myriad of ... [+] health benefits.

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Cannabis Brand Cookies Enters The CBD And Mushroom Medicine Game With Caps Line - Forbes

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