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Pivot, Pivot, Pivot: Overcome Disruptors to Your Fitness Business Using Three Strategies – Club Industry

Posted: November 4, 2020 at 4:58 am


2020 is a time of disruption for businesses as much as for peoples personal lives. But health club operators can power through the chaos to start anew.

How? Liz Forkin Bohannon, co-founder and CEO of Sseko Design, crushed disruption at her company after the COVID-19 pandemic almost brought her 10-year-old business to an end. In her keynote address, Crush Disruption: Three Strategies to Create Opportunity No Matter the Challenge, at the free Future of Fitness virtual event, she will share the three strategies that she used and how you can apply those to your fitness business.

In short, its all about knowing your customers, being a doer rather than a dreamer and connecting your sales team with their purpose. Sounds simple, right? Well, theres more to it, and Bohannon will get into the details at 11:05 a.m. Eastern U.S. on Nov. 17.

Register for the free virtual event by going here.

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Pivot, Pivot, Pivot: Overcome Disruptors to Your Fitness Business Using Three Strategies - Club Industry

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